Sonia Rykiel's signature is freedom, audacity and self-confidence.
Sonia Rykiel is a French brand, known for their amazing knitwear. Sonia Rykiel herself was born in Paris, and launched her namesake brand in 1965. She opened her first boutique in Paris, on the left bank in 1968. After launching, her brand quickly became successful after her sweater made the cover of Elle France, bringer her fame. Actress Audrey Hepburn bought 14 sweaters in every color. After this, the Americans crowned her ‘Queen of the Knits’.
Today the brand represents femininity, elegance, "joie de vivre", and independence.